“The CHA passionately believes that CABR will have significant impact on all facets of the travel, tourism and visitor economy in the Calgary area, Bow Valley, and Banff-Lake Louise and potentially (very) significant positive impact for all of Alberta’s visitor economy. The connection between YYC, downtown Calgary and Banff will increase Calgary’s attractiveness as a convention destination, given the ability to easily provide transport to convention delegates. Further, the ability to provide easy stop-over will benefit Calgary’s arts, entertainment, dining, and retail’s sectors facilitating stop-over for those travelers desiring world-class city amenities as part of their travel to Banff National Park. Collectively, CABR will enhance the Calgary hotel industry whilst having a significant positive impact on the broad visitor economy, overall.”

Calgary Hotel Association – Sol Zia, Executive Director